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Arts savvy weekend programme - 13 & 14 March 2010

The inaugural Arts Savvy weekend workshop held by PANSA and VANSA KZN
was a resounding success !

This was due in no small part to an enthusiastic and motivated audience who responded positively to, and interactively with, the expert speakers who shared their knowledge with them. 
 
These workshops clearly illustrated that knowledge shared and sound advice could serve to de-mystify problem areas and set those who have chosen a career in the arts on a positive and fulfilling course into the future. 
 
Approximately 50 established industry practioners and emerging industry practioners from both the visual and performing arts communities attended the course over the two days. 
 
18 new PANSA members and 4 new VANSA members were signed up and with the word of month factor I have no doubt that any future projects will be equally successful and productive.  

 
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Participants



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One of the panels on the “Marketing Day” at Arts Savvy spoke about using new media to promote arts organisations.

Speaking to this topic were (left to right) - Roland Stansell (Rhumbelow Theatre); TBone (Theatre SA); Thomie Holtzhuasen (The Lounge).
 
 
Programme was as as follows:
 
Day One – Sat 13 March 2010
 
Title: Publicity / Marketing / Critical Writing for the arts
 
12.45pm – Welcome and Introduction – T Bone (PANSA / Theatre SA).
 
1pm - Basic publicity skills and tools – Illa Thompson (Publicity Matters / PANSA / VANSA / Catalina Theatre Board)
 
2pm – So easy: writing a media release – Illa Thompson
 
3pm - Critical writing for reviews and features – Peter Machen (independent arts writer / designer / artist)
 
4pm - The power of networking: the future of new media - managing and maintaining a database / website and social networking sites – Roland Stansell (Rhumbelow Theatre) / Thomie Holtshausen (The Lounge) / T Bone (Theatresa)
 
5pm – ends 

 
Day Two – Sun 14 March 2010
 
The Business of Arts
 
12.45pm – Welcome and Intro – T Bone (PANSA).
 
1pm - Get Legal: how to become an accredited legal entity – Ashwin Singh (Catalina Theatre Board)
 
2pm – Report-back on Michael Kaiser, President of the Kennedy Centre, Arts management master class and board seminar - Sharlene Versfeld (Versfeld and Associates / Centre for Creative Arts)
 
3pm - Finding a match with funders – Emma Durden (PANSA / Musho Festival) / David Gouldie (BASA)
 
4pm - Best practise examples – Kickstart / Ekhaya Multi Arts Centre
 
5pm - ends  
 
 
Tea breaks with a beat !!

Karaoke with tea?

 

During the tea breaks at Arts Savvy there was a karaoke corner set up to encourage a complete change in pace between intense workshop sessions, and a chance for some of the delegates to get to know each other better.

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